According to statistics, in 2016, Ningxia’s total import and export reached 21.6 billion Yuan, of which exports of 16.5 billion Yuan, imports of 5.8 billion Yuan. From the type of merchandise, biological medicine, and agricultural products export growth is good, the textile and garment rebound, electromechanical products and high-tech decreasing.
All along, the Goji berry is the advantage of agricultural products in Ningxia, how to promote the export of Ningxia has become a joint effort of various departments.
Since 2009, Ningxia for the advantages of special industries and major projects in the province has set up a academician workstation and expert service base. The use of scientific and technological innovation as a support to the construction of the export base for the purpose of wolfberry, Ningxia and the surrounding area to promote the rapid development of the industry, so that the production of the surrounding base of wolfberry to achieve export standards.
At the same time, experts have carried out a systematic study on the key problems in the production of organic wolfberry, which has overcome the key technologies of organic wolfberry production and the organic certification of organic wolfberry. On the basis of the comprehensive application of organic wolfberry, a large number of studies on the prevention and control of diseases and insect pests were carried out. Independent research and development and has concentrated fresh Goji berry juice and medlar liquid of the invention patent, has frozen Goji berry fruit, Goji berry, wolfberry juice, liquid purification and drying of Goji berry, wolfberry fruit processing machinery production line. Research and development of quick-frozen Goji berry fruit, Goji berry, wolfberry juice liquid and wolfberry fruit have been sold to 30 provinces (city), part of the products are exported to USA, Japan, Australia, Britain and other more than and 10 countries and regions.
At the same time, the Ningxia entry-exit inspection and Quarantine Bureau also exports of Goji berry production enterprises in the promotion of hazard analysis and critical control system certification, for each process, Goji berry and other aspects of comprehensive material safety risk assessment, and comprehensively improve the quality management level of industry safety and health.
Ningxia wolfberry exports in 2016 achieved gratifying results. Data show that only the first half of last year the province’s export of Goji berry 3701 tons, the value of $31 million 220 thousand, an increase of 69.9% and 13.6% respectively. In addition, in order to further start Ningxia wolfberry brand, forestry department since the beginning of 2016 to carry out the study of the brand strategy of wolfberry, wolfberry brand and quality base selection activities. In the Ningxia wolfberry brand strategy conference held in December 2016, the autonomous region forestry department named “Braim source” and “Ningxia red” 6 Ningxia famous brand and Ningxia red wolfberry manor 6 Ningxia wolfberry quality base. Currently, Ningxia Goji berry Association for the national collection of Ningxia goji berry regional public brand identity.
